Due to the ubiquity of technology in our lives, smart trackers are fast becoming a key element in promotional marketing. As we can imagine, companies are more than ever striving to offer useful, innovative and long-lasting gifts that can create a real connection with their customers.
Gone are the days of forgotten gadgets at the bottom of the drawer! Nowadays, promotional or corporate gifts need to offer real added value, which is why smart item trackers are the ideal solution, because they are compact, practical and connected, and fulfil the universal need to stop losing things.
And thanks to innovative geolocation technology like Apple's Find My technology, these items become much more than just a simple accessory. They become indispensable tools associated with your brand that your customers carry with them at all times, but most importantly, in the back of their minds.
Smart trackers are small electronic devices that attach to personal items so they can be easily found. They generally use technologies such as Bluetooth or GPS to locate objects nearby or remotely via a mobile app.
When connected to a smartphone, they provide real-time geolocation and can trigger an audible alert to help you find the object you are looking for.
With automatic notifications, they alert you as soon as an object moves away from you. If an item is lost elsewhere, Apple Find My Network can help you find it easily.
Rechargeable or powered by long-life batteries, smart trackers are designed to be simple, discreet and durable. They are available in a variety of formats including key rings, wallets, backpacks and pet accessories.
This technology is discreet but extremely useful and increasingly integrated into our daily lives.
It's an intelligent location system developed by Apple. It makes it easy to find lost devices or personal items.
In practice, the location of an object equipped with a compatible tracking device found near an Apple device such as an iPhone, iPad, Mac or Apple Watch is securely transferred to the Find My app and the location of the object can only be seen by the owner, ensuring confidentiality and security.
One of the biggest advantages of this technology is that it works even when the object is not connected to the internet. Apple's Find My network uses surrounding Apple devices to anonymously relay your location. This enables global tracking without subscription fees or additional costs.
Another practical feature is the ability to ring an object to help you find it faster, for example under the sofa or at the bottom of your bag, wherever it is.
By incorporating this technology into promotional materials, you can turn a simple gift into a smart gadget that is always useful and present. It's a practical way to connect your brand with innovation and usability, while meeting the real needs of your customers.
These new generation promotional items are not only innovative, but also useful in everyday life. Thanks to Apple Find My technology, each of these gadgets becomes a useful, discreet and reassuring companion.
Take the new generation KeyFinder USB-C, for example, which is designed for those who want to be in control of their essentials. Thanks to Apple's Find My technology, it lets you find your keys wherever you are, without complicated settings, from the iOS Home app. This customisable product is powered by a rechargeable battery via USB-C and offers a durable, maintenance-free solution without the need to replace the battery. It is a very practical promotional gift for professionals on the go.
For cycling enthusiasts, PedalFinder is much more than just a bicycle bell. It is a combination of safety and technology, while offering a discreet and high-performance solution for geolocating your bike. Attached directly to your two-wheeler, it communicates your presence on the road and, in case of forgetfulness or theft, immediately alerts you with a message sent to your mobile phone.
RCS FindMate is a robust and versatile tracking aid designed to make sure you never forget anything again. This promotional item tracker can easily be put in your pocket or hung on your bag. It's lightweight, simple and practical, so it's always there to help you when you can't find your stuff.
And if you're looking for a secure way to keep track of your bank cards or work ID, the SeekCard wallet is just the thing. This compact model can hold up to three cards and is made from durable materials. It makes it easy to organise your cards and find them via your iPhone.
The same goes for the FindIt card. This ultra-slim, discreet, durable and powerful tracker, equipped with a smart geolocation function, fits easily into your wallet, bag or computer case. Thanks to Apple's Find My technology, it provides real-time tracking and optimal location via Apple's secure network.
When it comes to travel, TracMate is the perfect ally. This next-generation passport holder includes Apple Find My technology and allows direct tracking from iOS devices. Thanks to instant alerts, if you forget your passport, you'll be instantly alerted if you stray too far from it. So you don't have to panic in front of customs, because you'll always know where your documents are.
What about your luggage? The GlobeTrack Intelligent Luggage Tag is a top promotional product that allows you to find your suitcase wherever you are. A very popular business gift for travellers and businessmen.
In the same vein is the FindCard smart geolocation card, which, thanks to its extremely slim design (only 2 mm), can fit discreetly into any wallet. Its ease of use makes it a universal promotional gift.
With a modern and stylish design, the Busca Smart Tracker is versatile because it can be attached to a range of items such as a handbag, a bunch of keys, a child's school bag or even a pet's collar. It's a personalised tracking device that you'll love to use, and it will save you from many a predicament.
It's nice enough to give a high-tech object, but it's even better to give a connected, useful and personalised object. All the products shown above can be personalised with your company logo, name or advertising message, either by printing or engraving, depending on the model and material.
This customisation turns a simple accessory into a truly effective mobile communication medium. When your customers interact with the object on a daily basis, they are also interacting with your brand without even realising it. It's a discreet but constant presence that reinforces your brand's visibility and memorability.
Even better, these promotional gifts don't end up at the bottom of a drawer, because they are practical, stylish and useful on a daily basis, so their users will embrace them in the long term. It's an effective way to associate your brand with a positive and innovative experience.
In addition, the eco-friendly FSC® certified gift packaging makes these products part of an environmentally responsible approach. Details that are sure to mean a lot to your customers and partners and that will reinforce the credibility of your image.
By offering a personalised tracking item, you show that your company is modern, useful and attentive to detail. It's more than a personalised business gift; it's about spreading your positive values.
In an environment where every interaction matters, corporate and promotional gifts need to evolve to stay relevant. With these connected tracking devices featuring Apple Find My technology, you're no longer just giving a logo, you're offering a tangible solution, everyday assistance and a lasting connection to your brand.
For the user, the product becomes a practical, reliable and easy-to-use tool that solves their everyday problems. For your company, it is a promotional gift with high added value, offering usability, innovation and accountability. These items will not get lost. Above all, they won't let them lose the opportunity to make a lasting impression on your customers and those who see them!
